When a client says, “Wow, now THAT is a video,” you know you’ve scored a hole in one.
Under Armour knows exactly what its customers want. They were introducing a new line of golf gear, and our job was to understand exactly the message UA wanted. We had to start by learning who Under Armour is – its personality and culture – and then “tell” that through images and music.
The mission of our video: change the personality of golf. From stodgy, to state-of-the-art. From dull, to driven. From WANTING a win…To TAKING a win.
To help tell your story, we get to know you first. Only then do we take a swing at creating an experience for your audience…and we’ll hit that “sweet spot” every time.